You meet with a potential client. The conversation seems promising, they seem interested. You'll need to follow up within a couple days so you're not forgotten.. thats where a beautiful piece of sales collateral can come in.
Sending a potential client a thoughtfully designed digital brochure about your offerings provides targeted information to qualified potential clients and is the perfect way to guide them one step further down your marketing funnel. Event planners following up an inquiry with their package breakdowns from leads generated via their website, contractors sending a would-be homeowner with their renovation portfolio, a PR firm emailing case studies to a CEO met at a party- there is an application for nearly every business.
Share on Facebook
Share on Twitter
I'm busy working on my blog posts. Watch this space!